Canon EMEA, a global provider of imaging, print technologies and services, has named Shinichi “Sam” Yoshida as president and CEO for Canon Europe, Middle East and Africa (EMEA), succeeding Yuichi Ishizuka, who is retiring after seven years in the role and a successful 44-year career with Canon.

Yoshida was previously based in the US, where he held the position of executive vice president and general manager of the Marketing Strategy Unit, chairman and chief Eexecutive officer of Canon Solutions America, Inc. and Canon Financial Services, Inc. He will assume his new responsibilities as president and CEO of Canon EMEA starting on March 1, 2025.

He takes over a regional sales organization that has operations in 120 countries, employs approximately 12,300 people, and contributes about a quarter of Canon’s global revenues annually.

Yoshida is tasked with bolstering and growing existing core businesses while capitalizing on the brand’s reputation for imaging and printing technology and solutions expertise to expand into new areas such as B2B imaging, industrial and commercial printing and information management solutions. He brings a wealth of expertise, including manufacturing, innovation, and recycling, having been part of the original team that established Canon Virginia, Inc., Canon’s major manufacturing site in the Americas.

“Canon is the market leader in imaging and print technologies with millions of customers throughout EMEA. This diverse and exciting region is full of opportunity and I am honored to be leading the business through the next phase of innovation and growth,” says Yoshida.